Even loyalty programs are going mobile. There are a variety of businesses that use loyalty programs as part of their overall marketing strategy. Because mobile marketing is taking off so quickly and becoming a must have marketing tactic, mobile loyalty programs are taking off in the mobile space.
The types of small business that are taking advantage of mobile loyalty programs include retail, restaurants, online merchants, spa’s and salons, nightclubs and even sports teams. Mobile marketing and loyalty programs are teaming up and its a great match!
Old school loyalty programs would normally require a customer to carry some type of membership card. Mobile is changing everything and with the growth of smart phones, mobile loyalty programs are not only easier to manage but also much easier for the customers because all the tracking can take place on their mobile phone. There are even mobile loyalty apps that can track all aspects of the program.
Mobile Loyalty Programs Infographic
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