Retail Store Mobile Marketing Strategies
Retail QR codes are a great match for any text marketing campaign. Because it is easy to link the two together, they fit together well and can enhance your retail mobile marketing strategy in a lot of different ways.
For the first quarter of 2012, there is some promising data on the use of QR codes by consumers. QR Stuff reports that over the first quarter of 2011, QR code usage is up over 380%.
QR codes containing email or SMS have become more popular than QR codes containing a link to a website. Google Maps QR codes are also increasing in popularity, reflecting the desire of consumers to find the local businesses they want to visit. Continue Reading