There is not one right answer to the question of whether you should build a mobile app or mobile website. There are advantages and disadvantages to both choices.
Mobile App VS Mobile Website
There are also situations where you might want to build both a mobile app and a mobile website as part of your overall mobile marketing strategy. This all depends on your marketing goals and marketing strategy.
The BASICS – A mobile app runs on your smartphone somewhat like a piece of software runs on a computer. You need to download a mobile app to get it onto your smartphone. Continue Reading
Categories: Mobile Apps Mobile Websites
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Mobile Apps and SMS Marketing for Nonprofits
Mobile marketing for nonprofits is another critical channel to reach donors for your nonprofit or charity in New York. Mobile apps are the fastest growing segment of mobile marketing – smart phones owners, which represent 50% of US cell phone owners are now spending an average of 2 hours per day using iPhone apps and Android apps for fun, to read books, on line magazines and more.
By setting up a mobile app for your nonprofit or charity, you can encourage donations to your cause and spread awareness to a wider range of people and increase results for your nonprofit beneficiaries. Continue Reading
Mobile Marketing Strategies for Salon and Spa
Mobile marketing is growing by leaps and bounds in all business niches in New York. Spas and salons are using mobile marketing for salons to increase business, fill open appointments and reduce cancellations. From mobile websites to mobile apps and text message marketing, for salons and spas like yours, salon mobile marketing can help you reach your clients more effectively.
When people want to schedule a salon or spa visit, more and more people are using their smart phones to use local business search engines to find establishments to patronize. Having mobile websites enables them to find you more easily – and what’s more important – not having a mobile website can be the reason potential customers pass you by in favor of a competitor who is reaching out to them via mobile marketing. Continue Reading
Mobile marketing for small businesses in New York equals the opportunity for big business. Mobile Websites, SMS Marketing and Mobile Apps are just the start. The International Communication Union recently reported that there are 1.5 billion people in the world who are now using the mobile web. If your small business isn’t already taking advantage of this big business opportunity, your business is missing out.
Why should you start a mobile marketing campaign? It’s really a no-brainer. Small businesses that have already started a mobile marketing strategy are reaping the benefits. In fact, Web.com reports that 84% of small businesses that have established a mobile presence say that their business increased as a result. Continue Reading
Small Businesses and Mobile Apps
Marketing has taken on a new flair with the use of mobile apps for businesses in New York, and any business that wants to bring more customers through the doors and improve their bottom line can benefit from utilizing a mobile app.
Whether you want to engage your customers or improve the efficiency of your day-to-day business, there are great things that mobile apps can do to help. A mobile app is also a great companion to a mobile website, allowing customers who visit your mobile website to do extras, such as search your inventory or schedule an appointment. Continue Reading
